Lenovo has been a longtime client of the Woo. When they came to us asking for more or less a boring product walkthrough of their new handheld gaming device, we knew we had to a bigger opportunity to create a hype film for one of most innovative devices on the market today. So on top of giving them all the nitty gritty techs & specs, we also got gamers everywhere stoked to play all their fave AAA games on the go.
VIDEO (2023)
Executive Creative Director: Chelsea O’Brien Kauth
Creative Director: Michael Blaney
ACD/AD: Matt Goldberg
ACD/DW: Edgar Mireles
Director/Editor/VFX: Alex Germonatta
Producers: Scott Miller, Sean Prange
Agency: The Woo